AI is most useful when it helps you think more clearly, not when it tries to do everything at once. These prompts are designed to slow the process down, surface better thinking, and reduce overwhelm.
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Ask me one question at a time to help me clarify my goal, constraints, and success criteria before giving any recommendations.
Why it works
This prevents shallow answers and forces proper problem definition. Especially useful for strategy, planning, and messy briefs.
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Act as a critical but constructive marketing partner. Challenge my assumptions and explain your reasoning clearly.
Why it works
This avoids cheerleading responses and gives you pushback that improves decision quality.
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Based on this context, tell me what I should explicitly not focus on and why.
Why it works
Marketers are rarely short on ideas. This prompt creates prioritisation through exclusion.
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Explain this strategy as if you were presenting it to a non-marketing stakeholder with limited time and patience.
Why it works
If it cannot be explained simply, it is probably not ready. Great for leadership alignment.
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Turn this information into a simple decision framework I can reuse in the future.
Why it works
Moves AI from output generation to repeatable thinking tools.
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Re-evaluate this plan assuming my primary goal is retention rather than acquisition.
Why it works
This reframing often exposes hidden channel and messaging biases.
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Stress-test this plan. Where is it most likely to fail, and what assumptions does it rely on?
Why it works
Excellent for campaign plans, automation strategies, and roadmap reviews.
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Give me three distinct options to solve this, including the trade-offs of each.
Why it works
Avoids false certainty and supports better stakeholder conversations.
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Redesign this approach assuming we need to simplify it by 50% without losing impact.
Why it works
Perfect for over-engineered CRM, lifecycle, and content strategies.
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Based on everything above, what is the most important question I am not asking?
Why it works
This is one of the best prompts for senior-level thinking and blind spot detection.
How to use these prompts effectively
- Use them before asking for tactics
- Combine them with real constraints (time, budget, data quality)
- Treat AI as a thinking partner, not an answer engine
The quality of the prompt determines the quality of the outcome.
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